Digital Marketing Strategies, LLC 1661 Forestview Drive, Pittsburgh, PA 15102 Phone: 412-726-4104
We offer over 20 years of search engine optimization experience with proven results We don't just add tags but develop comprehensive SEO strategies for successful keyword phrase rankings Search Engine Optimization
Whether you are building a new site or optimizing an existing site, Our analysis provides a comprehensive benchmark of performance and identifies areas for improvement The analysis uses industry best programs to check 12 critical areas of your website and deliver an easy to understand report to improve your website
We offer a complete digital marketing management solution tailored to your unique business goals From SEO and website monitoring to custom analytics and multi-channel messaging campaigns, we deliver qualified lead generation
We take the power of Google Analytics and create custom reports that support your business goals and marketing tactics that are easy to understand and use
Being one of the original innovators using You Tube in 2006 and armed with a background in commercial advertising and video production we offer our clients complete video marketing and production services We specialize in training and educational video as well as advertising and You Tube optimization Video Marketing
Complete Digital Management & Strategy SEO is a critical part of your digital strategy from keyword research to relevant content we offer complete monitoring and management programs to keep you ahead of your competition <<<More We provide one of the most in depth assessments designed to identify strength and weekends for new websites being designed or for existing websites that are not effectively delivering results <<<More Lead Generation Managed Services Our managed services program is a complete turnkey digital marketing management program From your websites SEO to custom tailored analytics that capture real users and then converts them into marketing campaigns and qualified leads
We help to identify ways to increase the effectiveness of your Online videos We help companies optimize both their videos and their channels to achieve top placement in both YouTube and Google search results We can also create custom analytics to see how effective the video is to your target viewers and how well it drives people to your website
If you are like a lot of companies we have met with over the years, digital marketing is frustrating, expensive, and requires a lot of hard labor You have one company building your website, one optimizing it , one for social media, and one for email marketing You spend a lot of time and money on different marketing elements but most people cannot tell you how their strategy actually works A considerable amount of web and digital marketing companies offer services but lack the full understand of how to integrate the technical programs to the real life metrics of your company Remember most interactive companies are either graphic or IT savvy but are not as strong in the sales and marketing arena for a company, especially in the B2B and manufacturing markets
Many companies will never be able to reach an ROI on digital marketing because it was never set up properly in the first place Most people view digital marketing as a giant digital check list, We have a website, check! We have a Blog, check! We are optimized, check! They go through the motions but lack an overall plan to tie these activities to your business goals and tactics resulting in no target to aim for or goal to achieve One of the best tools for measuring a website and related digital content is Google analytics The biggest problem is that most people never setup the program or learn how to use reports to give you relevant information that helps you understand your audience and see the effectiveness of your website, social media, and email campaigns Digital marketing strategy is the formal process of developing a complete marketing life-cycle and detailing the related activities to drive qualified leads to your business Strategy starts with your business goals first and then working your way through tactics, goals and performance indicators By benchmarking the effectiveness of your website, social media and paid advertising you can determine where your strengths and weaknesses are and adjust accordingly With this information you can optimize web pages and content to drive specific targeted traffic to your website and digital content with appropriate social media and an effective email campaigns using multi channel messaging You can then track usage and other data points in analytics to determine your target audience's interests as well as other information to help improve your content and to build a persona of your target customers You can also segment the different types of customers and build their preferences Finally you can harvest real users through IP identification and using multiple dimensions to build an Online profile of their interests and usage
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