Conversica

Conversica makes AI agents that carry on personalised, two-way conversations with prospects and customers. The software follows up on campaigns, qualifies leads, resolves account questions and keeps customers engaged, handing warm contacts to human staff when needed.

What Conversica does

• Demand generation conversations: follow-up with event attendees, ad clicks, content downloads and web form leads to qualify and engage them.
• Outbound engagement: personalised outreach to target accounts to uncover interest and open doors for sales.
• Lead qualification: contacting every inbound lead so sales teams receive conversation-qualified prospects.
• Customer service agents: handling tasks such as plan changes, billing issues and subscription pauses inside the conversation.
• Retention and expansion: timely outreach to reduce churn, suggest upgrades and answer common account questions.

Customers and markets

Conversica serves marketing, sales and customer success teams that want to reach more leads and customers without adding headcount. Its conversations cover the full customer lifecycle, from first contact to renewal.

Key facts

• Product: AI agents; earlier material calls them Revenue Digital Assistants