Big Wolf Marketing

Big Wolf Marketing runs outbound phone campaigns that find sales leads and book meetings for business-to-business sellers. The agency works from Melbourne and takes on campaigns in every Australian state, with some work for firms in New Zealand, Malaysia, Singapore and Hong Kong.

What Big Wolf Marketing does

• Telemarketing: callers contact prospects on a client's behalf to open conversations and qualify interest.
• Lead generation: campaigns that pass real-time leads to the client's sales team as they are found.
• Appointment setting: booking meetings between prospects and the client's sales staff.
• Webinar and event registration: phone outreach to fill places at online sessions and events.
• Data services: help with calling lists, including for clients who do not hold their own data.

Who it works with

The agency takes on small and large businesses across many sectors, with most of its campaigns run for IT, technology and professional services firms. It also serves sales and marketing agencies that pass work to it.

Campaigns can run for flexible lengths without a minimum contract term, and clients receive daily feedback and reports on progress. A short trial campaign is available for firms that want to test the approach first.

Key facts

• Based in: Melbourne, Australia
• Coverage: all Australian states, plus New Zealand, Malaysia, Singapore and Hong Kong
• Focus sectors: IT, technology and professional services