4 Roads

4 Roads is a digital agency that designs ways for customers to help themselves online, an approach it calls Intelligent Self-Service. Its developers, UX designers and business strategists have worked on customer communities, portals and immersive projects since 2007.

What 4 Roads offers

• Self-service experiences — digital tools that let customers find answers and get things done without contacting staff.
• Online communities — building and migrating customer communities, including on the Verint Community platform.
• UX and design — user experience work and interface design for customer-facing sites.
• Development — building web platforms from first idea through to launch.
• Augmented and virtual reality — AR product demonstrations and related immersive work.

Who it works with

Its projects include upgrading the MyOlympus community for Olympus, moving The IET onto Verint Community as its chosen Verint partner, and an AR experience for Hitachi Vantara showing rack configurations. It also writes about AI for insurance companies.

Key facts

• Founded: 2007
• Partnership: Verint partner
• Team: developers, UX designers and business strategists