IMP-SF

IMP-SF is a business-to-business marketing agency that builds insight-driven marketing and content programmes for major sectors of global commerce. It describes its focus as selling that involves careful purchasing decisions, long sales cycles and campaigns running across several channels.

What IMP-SF offers

• Insight-driven marketing programmes — planning based on an analysis of the client's business and its opportunities.
• Content programmes — material meant to start conversations with prospects and keep existing customers engaged.
• Multi-channel campaigns — work that moves prospects towards becoming customers and then repeat customers.
• Large-scale brand activity — one example named on the site is a first Times Square takeover for Discover Global Network.

Who it works with

Businesses in industries where purchases are highly considered and sales cycles are complex.