Brand Matters Inc.

Brand Matters Inc. runs a brand consulting practice from its Toronto office for organisations across Canada. The firm grounds its advice in research and has notable depth in B2B brand building.

What Brand Matters Inc. offers

• Brand strategy — positioning work shaped by its Brand Differentiation Model and Brand Path process.
• Brand Insight research — custom research into customers and markets for B2B firms.
• Brand identity — logo and identity development following a set series of steps.
• Strategic marketing planning — plans that link brand strategy with digital marketing.
• Internal brand alignment — employer branding, staff research and employee communication.

Who it works with

Clients named on its site include Siemens Canada, Diabetes Canada, the Ontario Real Estate Association, Building Trades of Alberta and federal government bodies.

Key facts

• Based in: Toronto, Canada
• Consultants: over 20 years of experience each
• Recognition: featured by the City of Toronto as a business success story