Flink Branding

Flink Branding is a brand agency that treats branding as more than a logo. Its work covers how a company looks, what it says and where it appears, with the goal of changing how customers see it. The firm pays particular attention to products that need to catch the eye on shop shelves and win space with retailers.

Products and services

• Brand strategy: studying a client's customers and competitors to find what sets the brand apart.
• Brand identity design: visual design that makes a company look more established and professional.
• Messaging: brand messages built around key selling points and the wants of specific customers.
• Perception review: a process that shows where a brand is strong, where it falls short and where it can improve, followed by a plan to shift how it is seen.
• Line extension support: brands set up so new product lines are easier to introduce.

Who it serves

Product businesses selling through retail, and companies whose reputation with customers needs to change.