drawinginc

We are more than just a creative agency; we are branding experts

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Our tone comes from a simplified, confident place and speaks of growth and efficiency Borgo are modern, professional and refreshing, our services are tech-enabled and premium When we communicate it’s because we have something important to say and we do that by getting to the point quickly in a dynamic way Borgo are not traditional accountants, we provide realtime KPI’s and our customers know they are with the best Use knowledge and humour to create engaging conversation while getting to the point quickly

Drawinginc identified Humdinger Mortgages’ core brand identity must be disruptive to compete in an overcrowded market Revolutionary services require a rebellious attitude Humdinger Mortgages’ brand identity firmly believes the Irish housing market lacks expert accessible advisory services that tailor to the requirements of each individual at a reasonable price Remember that Humdinger Mortgages are more than your traditional mortgage advisory service Humdinger Mortgages pledge to remain at the forefront of each business component, including technology, advisory and customer service Sustaining this feature of dominant brand positioning will determine the brand’s success factor

With it’s bold design and colours, the OB1 identity is designed to stand out from it’s competitors Part of the design process was to look into typography which works on a minimum surface area In particular, the products packaging and how the brand catches the customers eye above and beyond the nearest competitor The brand design establishes an identity system that can be used for sub-brands across different languages to allow the identity to grow within the specific marketplace To develop the concept further, drawinginc created a visual representation of product's use on dedicated construction surfaces This gives the target audience a clear visual indicator of the product's purpose and in turn increases the brand awareness among the target audience

With it’s bold design and colours, the OB1 identity is designed to stand out from it’s competitors Part of the design process was to look into typography which works on a minimum surface area In particular, the products packaging and how the brand catches the customers eye above and beyond the nearest competitor The brand design establishes an identity system that can be used for sub-brands across different languages to allow the identity to grow within the specific marketplace

Our long-standing client, Bostik, approached us with an aspiration to extend their brand into a training Academy This opportunity entailed a complete service consisting of brand strategy, design, build and launch — from initial brief right through to completion The vision was to create a revolutionary knowledge centre for flooring and tiling professionals in the Irish construction industry

We will work collaboratively with you to ensure that your brand objectives are achieved

Telephone +353 1 216 4242 drawinginc studio 12 block d, nutgrove office park,  nutgrove avenue, rathfarnham, dublin 14, D14 W542, ireland

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