Dragon Horse Agency

Founded in 2015, the Dragon Horse integrated business, marketing and advertising agency is anchored in Naples, Florida, where its main office sits, and a second office in Santa Monica, California, serves the West Coast. It works with organizations large and small across the United States. The agency describes itself as a creative syndicate that combines strategy, brand, creative and media skills into one solution for business success. Work usually starts with the client's own priorities, opportunities and the practical growth plan that follows from them.

Strategy before creative work

The agency's services begin with business strategy: setting priorities, uncovering opportunities and building plans that support confident decisions and sustainable growth. Its process starts by learning what makes a client successful and which goals it wants to reach, and it says understanding the audience comes next, so that the right messages and platforms are chosen before any campaign is built.

Brand development from positioning to visual identity

Brand work covers positioning, messaging, visual identity and the brand systems that carry them across every touchpoint. The agency says the aim is a brand that people understand, trust and remember, and that it builds the foundation so each contact with a customer lines up with the rest. Brand style and creative messaging are developed together, with the goal of raising awareness and driving results.

Websites, AI workflows and answer engine visibility

The web design and development team builds strategic websites meant to strengthen credibility, improve usability and turn attention into action. Alongside that, the agency designs agentic AI workflows that reduce repetitive tasks, connect information and help teams work with more speed and consistency. Its answer engine optimization service shapes content and digital authority so brands appear when customers look for answers, whether through traditional search or AI platforms.

Media campaigns across screens and audio

Media planning and management runs across paid search, social platforms, video, streaming, audio buys and location targeting, with the aim of reaching the right audience precisely. The agency handles routine detail as well, from an insertion order for a magazine advertisement to keyword research for a paid search program. It says measurement is central to choosing tactics, because not every new medium suits every brand.

Case work from resorts to golf events

The published case studies include Netflix Brazil, the gin brand Highclere Castle Gin, Outlier Jets, the home brand Clive Daniel Home, the Grant Thornton Invitational golf tournament and Aurora Anguilla Golf & Resort. The site also describes production expertise on a Netflix Brazil documentary, which shows the agency working on film as well as marketing.

Recognition the agency reports

The agency says it has been named on the Global 100 list for digital excellence in 2026. It also lists W3 gold and silver awards, two Gold ADDY awards and a six-time finalist place at the Cannes Lions festival. These are the agency's own statements, shown on its site.