Creative Intelligence Agency

Creative Intelligence Agency, now trading as Collaborative Intel Agency, is a Baltimore marketing firm. It plans campaigns by studying a client's earlier strategies and test results, then sets measurable goals with response rates as the main yardstick. It stresses working closely alongside the client's own staff.

What Creative Intelligence Agency offers

• Campaign strategy — plans built from past results and clear, measurable targets.
• Multi-channel campaigns — integrated and interactive campaigns across several channels.
• Marketing collateral — printed and digital sales material.
• Customer acquisition — work to attract new customers, such as savings customers for a bank.
• Brand positioning — shaping how a company is seen in its market.

Who it works with

Case studies include Barclays, AARP, which it has worked with for 20 years, and Ink business cards.

Key facts

• Based in: Baltimore, Maryland, United States
• Trading name: Collaborative Intel Agency (CIA)
• Longest client: AARP, for 20 years