Brandwright Strategy

So what does all this really mean for your brand?

Lasting impact. Sustainable growth.

The right stuff is key to addressing your challenge. Let us customize a proposal for your needs, timeline and budget doing what we do best:

• Brand Strategy processes to evaluate, define and articulate your brand—setting the course for success
• Brand Identity Design crafting a memorable brand experience in print, online and in environments
• Messaging, Content, & Naming honing key messages and compelling names to tell your story
• Brand Innovation generating new solutions viable for consumers, commerce and manufacturing
• Package Design strategies and packaging for mass retail, e-commerce and specialty channels
• Website Design & Coding bringing brands to life digitally
• Digital Marketing including SEO, Social Media, Paid Advertising, and Data Analytics
• Video creative and informational ways for your brand to connect more personally
• Brand Architecture assessing stretch and shaping a relevant stable of products or services Our goal is always to convey your brand’s best self in a way that is relevant, memorable and undeniably yours We utilize a talented network of branding specialists enabling us to hand-select an expert team for your needs, and at measurably lower rates than large agencies As our economy and technology change the way we work, we now have smarter, more creative, and affordable choices to support our pursuit of excellence We recognize the challenges many organizations face and work to find the sweet-spot between what you need, what you don’t, and cost-efficient ways to get it

Leveraging a 30+ year career in corporate and consumer brand design, we take pride in two very personal values:

• doing the right thing In these ideals, Brandwright manifests some of life’s simplest gifts, the chance to do excellent work, that is worthwhile and meaningful

• Altman Newman Co

• LPA

• Clovernook Center for the Blind & Visually Impaired

• Cincinnati Association for the Blind & Visually Impaired “Suzie worked with us to build a new brand for Cincinnati Works, a nationally recognized organization devoted to overcoming poverty She quickly immersed herself in our business to glean insights, then skillfully guided us through the process of defining our key brand elements and core messaging She is a pleasure to work with Her professional and engaging style established trust and invited collaboration from all involved Her leadership, expertise and strategic approach gave credence to her work and inspired confidence in the final solution ” —Peggy Zink, President, Cincinnati Works "Suzie was instrumental in the development and execution of Ursuline’s powerful brand promise: Voice Values Vision Her expertise in branding, combined with her creativity, enthusiasm, passion and professionalism transformed what could have been a painstaking exercise into an experience filled with energy, self-reflection and confidence in the end product The entire UA community can communicate the Ursuline experience in those three very important words ”—Sharon Redmond, President, Ursuline Academy “For us it’s about trust Brandwright and Suzie know us They “get” us Her listening skills are outstanding and we are blown away every time with the creative she brings back to us Brandwright has helped guide us in many different areas – from the big picture with Strategic Planning and Re-branding, to creating brochures—everything from writing text, photos, and design Recently, we worked together to revisit our Values She took our 20-year old ideals with long-winded, stale language and whittled them down to five vibrant descriptions with colorful icons that have helped them come alive ” —Karen Sieber, Vice President Development & External Relations, Cincinnati Works The time is right to learn how to leverage your brand to influence more effective marketing, fundraising or growth as the case may be to advance your organization and its impact We know the power branding has in our corporate/consumer-driven world Imagine what is possible when the same fundamental principles are put to use in nonprofits, social enterprise, business-to-business and other for-profits

Great products, services and causes need great branding now more than ever Strategic branding can play a critical role in development but is often left out of even the most comprehensive of strategic plans Please contact Suzie at Brandwright to find out how we can help Please call: 513-348-2315 or e-mail: suzie wright@brandwrightstrategy com