Breed Reply

Breed Reply belongs to the Reply group, a company listed on the Milan stock exchange that designs and builds solutions around new communication channels and digital media. Reply operates through a network of specialist firms, and it works with several large industrial groups in Europe.

What Breed Reply offers

• Digital media solutions — design and implementation work built on new communication channels.
• Business model development — helping clients define and build models suited to data-heavy and connected environments.
• Cloud and data work — projects involving big data and cloud computing.
• Internet of things — solutions linked to connected devices.
• AI and consulting — the wider Reply group describes services in digital services, technology and consulting, with current themes including generative AI, sovereign cloud and responsible AI.

Who it works with

Reply serves clients in telecoms and media, industry and services, banks and insurance, and public administration.

Key facts

• Group: Reply, operating through specialist companies
• Regions: Europe, mainly
• Sectors: telecoms, media, industry, finance and the public sector