Bigcommerce

Bigcommerce is a software-as-a-service platform for running online stores. It pairs a hosted platform with open APIs, so merchants can connect their own tools and build custom experiences without being tied to closed features.

What Bigcommerce offers

• Ecommerce platform — hosted software for setting up and running online stores.
• B2B and wholesale — business-to-business selling that runs alongside consumer sales on one system.
• Headless commerce — using the platform as a back end behind a separate front end.
• Multi-storefront and international — several stores and regions managed from one account, with localisation.
• Omnichannel selling — selling across channels, including moving offline retailers online.
• APIs and integrations — open APIs, SDKs and an app marketplace for back-office connections.

Who it works with

The platform serves small businesses through to enterprise and mid-market brands. It lists apparel and fashion, health and beauty, food and drink, manufacturing and automotive among its industries.

Merchants can call on a network of agency partners and technology partners to extend their store or add staff capacity.

Key facts

• Model: Open SaaS with open APIs
• Selling models: B2C, B2B, wholesale and headless
• Partner network: agency and technology partners