BuzzBoard

BuzzBoard is a data and insights product for marketers and sellers who target small and medium businesses. It turns information about those businesses into material for sales and marketing conversations, so outreach is based on what is known about each company.

What BuzzBoard offers

• SMB insights — uses data science and digital signals to describe individual small businesses.
• Conversation preparation — gives sellers specific points to raise with each prospect.
• Customised opportunities — converts generic outreach into tailored offers for each business.
• Sales support across the lifecycle — aims to improve engagement, appointment booking and speed of closing deals.

Who it works with

Marketers and sellers whose customers are small and medium businesses. The data covers a very large collection of business intelligence on that market.