Jepto

Jepto is a marketing analytics tool that uses machine learning to predict performance indicators and spot unusual changes in data. It also sends notifications when a chosen condition is met.

What Jepto offers

• Predictive forecasts — machine learning projections of marketing KPIs.
• Anomaly detection — automated checks that flag unusual movements across connected data.
• Automation jobs — monitoring rules that alert through Slack, email or Zapier.
• Ad spend tracking — smart notifications, budget rollover and spend predictions for Google and Facebook advertising.

Who it works with

Marketers and agencies who manage advertising spend and reporting across several Google and Facebook accounts.

Key facts

• Data sources: Google Analytics, Google Ads, Facebook Ads, Search Console and Google Business Profile
• Alert channels: Slack, email, Zapier