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Predictive Analytics Software

Retention Science

AI-driven email and SMS marketing automation for online retailers and ecommerce brands

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  • GDPR Compliance
  • Mobile Optimized Emails
  • Subscriber Management
  • WYSIWYG Email Editor
  • +34 more
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About Retention Science

Retention Science is a marketing automation platform for ecommerce. It uses artificial intelligence to personalise email and text messages at each stage of a shopper's relationship with a brand.

What Retention Science offers

  • Email marketing — brands supply the content and the system tests and optimises messages for each customer.
  • SMS and MMS marketing — text-based messaging alongside email.
  • Customer data platform — brings data from all channels together for segmentation.
  • Lifecycle automation — predicts customer behaviour to send targeted messages throughout the customer lifecycle.
  • Lead capture and social ads — extra tools for reaching and converting shoppers.
  • Reporting — shows what is working through detailed data views.

Who it works with

Online retailers. The site says hundreds of brands use it to reach hundreds of millions of customers daily.

Key facts

  • Product type: AI-based marketing platform
  • Data protection: publishes a data processing agreement written around the GDPR

Profile written by TrustList from the business's own published information, Oct 2026.

Categories & features

  • GDPR Compliance
  • Mobile Optimized Emails
  • Subscriber Management
  • WYSIWYG Email Editor
  • Campaign Management
  • Customer Profiles
  • Predictive Modeling
  • AI/Machine Learning
  • Customer Segmentation
  • Personalization
  • Image Library
  • Data Blending
  • Demand Forecasting
  • Web-Based, Cloud, SaaS
  • Live Online
  • Webinars
  • Documentation
  • Business Hours
  • Online
  • Segmentation
  • A/B Testing
  • Benchmarking
  • Reporting/Analytics
  • Analytics/ROI Tracking
  • Drip Campaigns
  • Dynamic Content
  • Landing Pages/Web Forms
  • Lead Scoring
  • Sales Intelligence
  • Data Integration
  • Social Marketing
  • Website Visitor Tracking
  • List Management
  • Behavioral Analytics
  • Data Mining
  • Template Management
  • CAN SPAM Compliance
  • Event Triggered Email

Rankings

As of 2026-10-05. Organic ranks only; sponsored placements are never ranks.

What the business tells TrustList

Stability: major incidents
0 incidents measured
Privacy and data
GDPR compliant evidence sent

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