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Predictive Analytics Software

MediaMath

Demand-side advertising platform for brands and agencies running programmatic campaigns across channels

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  • Data Analysis
  • Customer Data
  • Data Capture
  • Campaign Management
  • +6 more
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About MediaMath

MediaMath is a demand-side platform that brings audience data, media buying and optimisation intelligence into one system. Brands and agencies use it to plan and run programmatic advertising at scale. Its product page is now hosted on the Infillion website.

What MediaMath offers

  • Omnichannel DSP — one place to buy media across channels.
  • Connected TV advertising — data-led audience targeting across screens.
  • Identity solution — consent-based, cross-device identifiers and an identity graph.
  • Consultative support — specialists who help teams get more from campaigns and platform features.
  • Weather targeting — an integration with IBM Watson Advertising added to the DSP.

Who it works with

Marketers, brands, agencies and their traders running programmatic campaigns. The company also ran awards for the most effective campaigns.

Key facts

  • Product type: demand-side platform
  • Partner: IBM Watson Advertising
  • Current site: Infillion platform

Profile written by TrustList from the business's own published information, Oct 2026.

Categories & features

  • Data Analysis
  • Customer Data
  • Data Capture
  • Campaign Management
  • Audience Segmentation
  • Customer Journey Mapping
  • ROI Tracking
  • CRM Integration
  • Ad Network Integration
  • Web-Based, Cloud, SaaS

Rankings

As of 2026-10-05. Organic ranks only; sponsored placements are never ranks.

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