Voluum

Voluum is a cloud-based ad tracking and attribution platform for anyone buying paid traffic. It records visits, clicks and conversions across advertising channels and helps users find the most profitable mix of traffic, ads, landing pages and offers.

What Voluum offers

• Campaign tracking — native, display, pop, email, search, push, social and video, with over 30 metrics per visit, click and conversion.
• Traffic Distribution AI — sends more visitors to the strongest offers and flows.
• Anti-Fraud Kit — detects invalid traffic and bot activity.
• Automation — rules and alerts to pause campaigns, change bids and pass conversions.
• Team features — custom permissions, access groups and auto-updating reports; a white-label version exists.

Who it works with

Affiliates, agencies, iGaming operators and in-house marketing teams.

Key facts

• Platform links: 130 or more ad platforms
• Time on market: 12 years