Instarea - Big Data Monetization

Instarea, formerly known as Adastra Partnering, is a lab for innovative big data ideas within the international Adastra group. Our core project is the Market Locator big data monetization solution. This data monetization platform helps major telcos monetize their big data and provide it to internal marketing as well as 3rd party businesses and the public sector for location intelligence, targeted marketing, and KYC / risk scoring. Market Locator has been deployed as a solution at telcos such as Deutsche Telekom (in 2 countries), O2 (in 2 countries), Orange or STC.