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IT Product Company

Postalytics

Direct mail automation software that sends personalised mail from a CRM and tracks delivery and response

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  • Founded 2008
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TrustList summary

Postalytics builds software that brings automation to direct mail, letting marketers create, send and track printed campaigns much as they run email. It plugs into existing marketing technology so that mail pieces can be triggered and personalised from a CRM. The company is filed under the United States.

Products and services

  • Automated direct mail: campaigns set up and sent in minutes, triggered from connected marketing systems.
  • Marketing tech integrations: pre-built connections to CRM and other marketing platforms.
  • Response tracking: QR codes and personalised URLs that show exactly who responded.
  • Delivery tracking: the status of each mail piece, whether delivered, forwarded or returned.
  • Dashboards: campaign and account views for judging the return on each campaign.
  • Smart mailing lists: list tools aimed at improving response rates.

Customers and markets

Marketers and agencies; the company says more than 10,000 of them use the platform, and it points to reviews on Capterra and G2 that mention its CRM integration and onboarding help.

Key facts

  • Based in: United States
  • Users: 10,000+ marketers and agencies
  • Channels: direct mail alongside email and digital campaigns

Summary written by TrustList from the business's own published information, Sep 2026.

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