Ajax Strategies

Ajax Strategies is a business consulting, public relations and strategic marketing firm. Its clients are professional services firms, and law firms feature heavily in its work. It aims to help them expand while improving profitability and efficiency.

Services

• Client feedback programmes: surveys and interviews that ask clients directly about service, budgets, fees and technology, followed by analysis and action plans.
• Crisis communications: building a crisis team, a communications plan, media policy and pre-agreed key messages.
• Perception studies: feedback gathered from staff, key clients, lost clients, referral sources, competitors and prospects.
• Sports event optimisation: reviewing how firms spend on sports suites, tickets and events for client relations.
• One-to-one coaching: individual coaching for professionals.

Who it works with

Law firms and other professional services firms that want to protect their reputation, strengthen their brand and keep their most valued clients.

Key facts

• Services: consulting, public relations, strategic marketing