Let's get Optimized

Revenue-first digital marketing for Canadian businesses

Let's Get Optimized, usually shortened to LGO, began in Montreal and says it has offices in Toronto, Halifax, Calgary and Oshawa. It serves Canadian businesses of any size or niche, and its site argues that marketing reports are often split into separate boxes: search traffic in one, ad clicks in another, website activity elsewhere and sales conversations inside a CRM. LGO's answer is to treat the whole path from visibility to revenue as one system, and to measure each activity by whether it supports a useful business action.

Questions the agency starts from

The agency frames its work around practical checks: whether buyers can find the business, whether visitors grasp the offer fast, whether calls, forms, chats, bookings and quote requests are counted, and whether sales can be traced to a marketing source and good leads told apart from poor-fit enquiries. A dashboard it calls the Business Lifeline is meant to show owners what is working and where the next investment should go.

Search and local visibility

Search engine optimization covers audits, keyword research and analysis, on-page and off-page work, link building and local citations, content development and consulting, and a local SEO service for businesses serving a town or region. A newer strand deals with visibility in AI-driven search, answer engines and language-model results.

Paid media, websites and conversion

Paid work includes pay-per-click management and Facebook ad management. The design team builds sites on WordPress and Joomla, and ecommerce sites on Magento and OpenCart or other content management systems. Conversion work covers landing pages, email, lead nurturing and online reputation management.

Brand, social and video

The agency adds blogging, content marketing, social media marketing, brand work and video content to feed the same growth plan. It also says it has been recognized in third-party rankings of Canadian SEO firms.