Digital Marketing Company

iReach Insights

Independent market research agency serving brands in Ireland, the UK and wider Europe

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TrustList summary

iReach Insights is an independent market research agency working from Ireland. It runs consumer and business research for marketing, brand, PR and product teams, and has done so for around two decades.

What iReach Insights does

Qualitative research: focus groups, in-depth interviews and observation to find out why people behave as they do.
Quantitative research: surveys of large samples using its own panels in Ireland and Northern Ireland.
Panels and communities: consumer and business panels, specialist groups such as mums and foodies, and online communities for idea generation.
Concept and advertising testing: checks reactions to ideas before launch.
User experience studies: website and in-venue research, including eye tracking.
AI-assisted tools: interviewing and conversation platforms built into its methods.

Customers and markets

Brands, challengers and new entrants in Ireland, the UK, Europe and North America.

Key facts

Experience: over 20 years in research
Memberships: ESOMAR, the Market Research Society, the Association of Qualitative Research and the American Marketing Association

Summary written by TrustList from the business's own published information, Oct 2026.

Categories & features

Rankings

iReach Insights is ranked on 1 TrustList ranking at #12.

Every ranking orders its listings by their reviews, how complete the profile is and the Trust Score. iReach Insights has no reviews yet and 3 of the 10 profile details we look for. Where no listing on a page has been reviewed, the order follows the profiles alone.

Digital marketing company · 1 ranking

#12of 13
Ireland
It is the only one of the 13 here listing POS and one of 8 here listing video.
Its profile: “iReach Insights is an independent market research agency working from Ireland.”
Of the 13 here, 8 also cover video and 7 also cover internet; 6 also work in Dublin and 2 also work in Delhi.
Behind Blacknight, ahead of Coyne Research.

As of 2026-10-31. Organic ranks only; sponsored placements are never ranks. How TrustList ranks