Firecracker PR

About Firecracker PR

Companies We've Worked With

OUR 5 STEP PROCESS

Firecracker PR’s unique and proven 5 step process — “Ignites” — can help you get 4 press articles in your first 30 days

The foundation of PR, we leverage our hundreds of contacts in the press to directly pitch your story to top reporters and editors (Yes, we can do press releases as well ) You are established as a thought leader in your industry This is done through ghost written articles placed in top media, interviews (podcast, radio, TV), live speaking engagements, awards and analyst relations (All this can lead to a Wikipedia profile page for you ) A highly effective short term tactic where we jump on the news topics or trending hashtags of the day to get you in the press (As an example, we got a cybersecurity client in USA Today through newsjacking ) The flip side to newsjacking, source filing is a long term tactic where we file your executives as expert resources for reporters’ future stories (Ever wonder how companies get quoted in larger stories? This is how ) “Firecracker PR landed us high profile articles in Entrepreneur com, Business Insider and a radio interview within the first few months of our engagement They exceeded my expectations of what a PR firm can deliver The work they did jumped my company’s web visits over 900% This doesn’t even include being published in other mass media positions This is nothing less than spectacular ” “As head of the Fujitsu Solutions Lab, we were seeking an experienced agency to help augment in house communication efforts We selected Firecracker to increase awareness of our data center solutions, both from a hardware and software perspective Our lab created proof of concepts utilizing data, AI, private & hybrid cloud and digital transformation to impact business value Within 120 days, they amassed for us 37 media mentions in a wide range of technology and business publications ” “We have run the gamut from prestige PR agencies to small boutique operations and the one I can single out without hesitation who delivered beyond what they said they could and promised they would – and in an astonishing tight timeline – was the team at Firecracker PR”

“Firecracker PR helped support our launch of the Geeni brand of smart home products, and secured us mentions and product reviews in key media outlets including CNET, Techcrunch, VentureBeat, PC World and others In the span of about 7 months, they helped us get 53 total unique press mentions in places where our consumers read and interact ” “Firecracker PR provided complete public relations guidance for the launch of our new ride service app, asterRIDE Within months, we were mentioned in top media including CNET and Washington Post As we rolled out the app in targeted cities, they secured us stories and interviews in newspapers, television and radio They go beyond the call of duty to advise us on all things media and public relations ”