DCDM Research

DCDM Research is a marketing and social research agency in the Indian Ocean region. It runs studies, monitors advertising and supplies data, and has carried out projects in more than 20 countries across the Indian Ocean and Africa.

What DCDM Research offers

• Market research — market assessment, trend analysis, product and concept testing, customer satisfaction, audience and opinion studies.
• Consulting — industry and competitor analysis and marketing plan development.
• Media monitoring — tracking TV, radio, press and outdoor advertising in Mauritius, plus the ALPHA ad-spend software.
• Data and online panel — data searches, custom tables and access to a consumer panel.
• Outsourcing — HR, IT, fieldwork and tabulation handled for clients.

Who it works with

Its work spans Mauritius, Réunion, Madagascar, Seychelles and other Indian Ocean islands, and countries in southern, eastern and central Africa.

Key facts

• Based in: Mauritius
• Founded: 1989
• Team: 49 full-time staff
• Coverage: projects in more than 20 countries