Blue Farm Digital Marketing

Google Ads and local search for Tampa Bay businesses

Blue Farm is a marketing agency in Tampa, Florida, whose newer site is branded around Google Ads and SEO management. Its work is concentrated on paid search and organic search across Google and Bing, for local businesses and growing franchises in Tampa and St. Petersburg. Earlier versions of its site described a wider digital marketing offer, and some of that breadth remains in how it describes its capabilities.

Paid search

The agency's Google Ads certified team plans and manages pay-per-click campaigns, choosing high-intent searches and handling landing pages, ad copy, optimization and return-on-investment monitoring. One case study it publishes compared paid traffic sent to a landing page with traffic sent to a general website page, and reports 170 percent more leads from the landing page. Another describes a Central Florida family law firm that finished a month with well over 100 quality leads from paid search and SEO combined.

Organic and local search

For SEO, Blue Farm describes white hat work on keyword targeting, on-page and off-page optimization, and tracking in Google Search Console. Local SEO covers business listings, location-specific keywords, local social profiles and link building for customers within roughly 50 miles. It also lists guest blogs, shareable content and infographics for backlinks, and technical checks such as HTTPS status, site speed, redirects, duplicate content and structured data. It states that it can place a business in the Google Maps 3-Pack within six months.

Websites, email and conversion

The agency builds custom, mobile-responsive, fast-loading websites and designs e-commerce sites with attention to cart abandonment and checkout rates. It also offers email campaign work, website and email hosting with monitoring and malware removal, conversion rate optimization, and social media management, and its Facebook Ads case study describes a Central Florida furniture store reporting a tenfold rise in year-over-year sales.

How it works with clients

Blue Farm says it avoids package deals, assessing each client's needs before proposing a plan, and that it acts as an in-house team. Reporting is meant to be transparent, with review calls, and contracts run month to month with no cancellation fee.