Active International

Active International is a media agency in Canada built around corporate trade. Companies can hand over surplus stock or other assets and receive advertising in return, which helps them keep campaigns running when budgets are tight or inventory is not selling.

What Active International does

• Corporate trade: accepting unsold products or other assets in exchange for media, helping clients recover value from stock that would otherwise be written down.
• Media planning and buying: full-service planning and purchasing of media, guided by data and analytics.
• Market commentary: articles, videos and podcasts on the Canadian market, including retail media and connected TV advertising.

Who it serves

It works with businesses across many industries and sectors in Canada, especially those with excess inventory or reduced marketing budgets.

Key facts

• Based in: Canada
• Experience: more than 30 years
• Recognition: included in national workplace recognition lists