Franklyn

About Franklyn

Fort is an all-in-one solution for families' mental health journeys – we're thrilled to see them (and our branding) out in the world Built with the Child Mind Institute, a non-profit dedicated to transforming the lives of children and families struggling with mental health and learning disorders, you can learn more about their mission here

Congratulations to our friends at Kinly on the launch of their brand, app and new digital experience Kinly is an inclusive financial technology company that proudly serves the unique needs of Black America and its allies Franklyn was charged with crafting a brand as unapologetic as their ambitions, and we're excited to watch their incredible progress

Features Materiel Issue 004

A sneak peek at the almost-too-long-awaited Materiel Issue 004 With incredibly contributors inside and outside of Franklyn, we can't wait to share this with the world This illustration ('The Craving' by the always-awesome Kristen Liu-Wong

Features The Caregiver's Shop

Carewell is known as the go to e-commerce shop for caregivers We're proud to have helped them update their brand system to reach even more folks who are caring for their friends, families and loved ones Read more about their story here and visit our case study to learn more

Features The Buddy System

Welcome to the parent brand that let its kids run wild! The Buddy System is an eco-system of non-profits, for-profits, brands and organizations based in Chicago that work towards a community driven future Our friends Marz, PMI, Kimski and Co-Pro Catskill are just a few Our case study here

Features The Landmark Lager Lands

We're happy to report that our brand system for Brooklyn Brewery's classic craft beer, Brooklyn Lager, is hitting the streets Well worth the wait (for us at least), look for bottles, cans, advertising and more built off Franklyn's creative with our Williamsburg neighbors Full case study here, for your enjoyment

Events Support Abortion Networks!

We're pissed about what's happening in our country From the attack on reproductive rights to climate change We'll be fundraising for the National Network of Abortion Funds all month, join us!

Events A New Path Forward

Congratulations to our ergonomically inclined friends at Humanscale on the launch of their Path Chair Our branding for the most sustainable task chair on the planet mixes Humanscale's parent brand with a more forward-facing approach to photography and iconography Grab a seat here

The Mercury Store makes it debut in Gowanus! Our minimalist identity system steps back to support this unconventional endeavor's mission of providing 'theater artists with people, space and time to examine and develop their work,' featured in Dezeen this month

Features Meet the new Payrix

Say hello to our friends at Payrix! Putting the 'pay' in payment solutions software, our new branding for the company is as practical as it is playful Take a look and don't skip the brand video

Events Life On Marz

Visit the Life On Marz Community Club as soon as you can Marz Brewing’s latest Northside brewpub in Chicago can't wait for you to get there We created signage and the identity for this Adi Goodrich co-creation and the hits for it keep coming Don't be late, you brews you loose

Studio Say Hello, Nat Thomas!

We're excited to welcome Nat to the green team! Fresh out of Wash U in St Louis, check out their superb work here and watch out for it on the Franklyn feed

Events Gimme a G-U-S!

Our friends and favorite collaborators GUS are out in the world Beware! If you're looking for some of the smartest and most handsome creative strategy creatives out there, look no further We helped them make their logo and some other things Put the 'YOU' in between the G and S with GUS! Part collection of political cartoons part typographic experimentation, 'Drumpf' is a self-published, seriously-silly mag made by our creative director, Michael Freimuth, inspired by Naomi Klein's No Is Not Enough and wrapped in a zine format

Studio Gabriel Ribes Joins Us!

Rockstar Designer alert Happy to have this formidable talent join the crew at Franklyn!

Features New York Knicks

Fake project real fun During the pandemic we created a faux rebrand of our hometown team, The New York Knicks, as a way to stay inspired This is the first of a number of 'directions' we created, the rest to drop this summer Stay tuned