Design Agency

Focus Online Travel

Cape Town digital agency building websites, booking engines and marketing campaigns for luxury travel brands

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TrustList summary

Focus Online Travel is a digital marketing and web agency that works with luxury travel brands. Set up in Cape Town in 2012, it helps accommodation and experience providers get found online and turn website visitors into bookings.

Products and services

Web design and development: from custom booking engine builds to tailored WordPress themes.
Paid advertising: analysts manage paid campaigns to improve the return on ad spend.
Social media marketing: producing content and distributing it to build interest before travellers start planning.
Search engine optimisation: helping client sites rank for both main and long-tail search terms.
Email marketing: campaigns combining content, visuals and targeting to lift opens and clicks.
Conversion optimisation: improving the booking experience so more visitors become guests.

Clients

The agency specialises in travel and hospitality, particularly luxury travel brands selling accommodation and experiences. Each client has a dedicated account manager.

Key facts

Based in: Cape Town, South Africa
Founded: 2012
Founders: Shaun Macdonald and Stanley Cornelius

Summary written by TrustList from the business's own published information, Sep 2026.

Categories & features

Rankings

Focus Online Travel is ranked on 5 TrustList rankings: #4 on 2, #9 on 1, #26 on 1 and #34 on 1.

Every ranking orders its listings by their reviews, how complete the profile is and the Trust Score. Focus Online Travel has no reviews yet and 3 of the 10 profile details we look for. Where no listing on a page has been reviewed, the order follows the profiles alone.

Design agency · 5 rankings

#4of 33
Travel
It is the only one of the 33 here listing driving and one of 2 here listing PPC.
Its profile: “Focus Online Travel is a digital marketing and web agency that works with luxury travel brands.”
Of the 33 here, 17 also cover creative and 13 also cover business services; 5 also work in London and 2 also work in New York.
Behind LDA London Design, ahead of Art of energy from Roman Budaev.
#4of 9
Africa
It is the only one of the 9 here listing booking and reporting.
Its profile: “- Based in: Cape Town, South Africa - Founded: 2012 - Founders: Shaun Macdonald and Stanley Cornelius Focus Online Travel is a digital marketing and web agency that works with luxury travel brands.”
Of the 9 here, 4 also cover advertising & marketing and 4 also cover eCommerce; 2 also work in Cape Town and 2 also work in Middle East.
Behind Fine Designs, ahead of HelloYes Marketing.
#9of 30
Booking
It is one of 2 here listing production and one of 5 here listing travel.
Its profile: “- Web design and development: from custom booking engine builds to tailored WordPress themes.”
Of the 30 here, 15 also cover SEO and 12 also cover consumer products & services; 2 also work in Hook.
Behind DesignBull Ltd, ahead of Infoconnect.
#26of 209
Wordpress
It is one of 8 here listing advertising and one of 10 here listing digital marketing.
Its profile: “- Web design and development: from custom booking engine builds to tailored WordPress themes.”
Of the top 74 here, 34 also cover web design and 30 also cover web development; 4 also work in California and 3 also work in York.
Behind Hatched Designs, ahead of Glowlogix.
#34of 208
Advertising
It is one of 7 here listing WordPress and one of 12 here listing advertising & marketing.
Its profile: “- Paid advertising: analysts manage paid campaigns to improve the return on ad spend.”
Of the top 68 here, 19 also cover branding and 16 also cover medical; 3 also work in Texas and 2 also work in Reading.
Behind Connect SWFL, ahead of Boston Web Partners LLC.