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Customer Advocacy Software

Guuru

Live chat platform that routes shopper questions to certified brand fans or a bot for online stores

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  • Android
  • Installed - Mac
  • Installed - Windows
  • Web-Based, Cloud, SaaS
  • +8 more
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About Guuru

Guuru is a cloud-based customer interaction platform for online shops. It answers shopper questions in live chat, using people from a brand's own community as product experts.

What Guuru offers

  • Community experts — fans and customers become certified, independent experts, called Guurus, who advise visitors.
  • Smart routing — AI sends each incoming question either to a suitable Guuru or to an automated SmartBot.
  • Live chat support — available around the clock across digital channels.
  • Community content — turns verified customer knowledge into product page content that shoppers and AI search can read.
  • Dashboard and reporting — shows conversations, customer needs and conversion behaviour.

Who it works with

Online retailers and brands that have an active base of loyal customers, and that want faster support and fewer returns.

Key facts

  • Platform: community-driven customer experience system
  • Support hours: around the clock

Profile written by TrustList from the business's own published information, Oct 2026.

Categories & features

  • Android
  • Installed - Mac
  • Installed - Windows
  • Web-Based, Cloud, SaaS
  • iPhone / iPad
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Business Hours
  • Online
  • 24/7 (Live Rep)

What the business tells TrustList

Support hours
24/7 evidence sent

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