Jogogo

Jogogo builds analytics tools for physical, brick-and-mortar businesses. It argues that while online retailers routinely track visitor behaviour on their websites, similar data collected in-store is often left unused, so insights into how customers move through and respond to a physical location go unseen. Its aim is to connect the online and offline sides of a customer relationship, giving venues a fuller picture of behaviour once a visitor walks through the door. The company positions itself as a way for physical locations to understand in-store activity and customer engagement rather than operating without that visibility.