Elirius

Performance marketing on social media and Google

Built around paid advertising on social media and Google, Elirius runs the whole cycle of a campaign, from concept and set-up through to reporting. It also offers to teach a business how to run its own ads, so the service can be taken in whichever form suits the client.

Full campaign management

Clients who want to outsource performance marketing hand over the entire job: the concept, the operational implementation and the reporting. The agency says it reaches a client's target audience across several touchpoints. The site presents performance marketing as an investment, in which a business puts money into digital advertising and expects sales and profit to rise, and it argues that this needs specialists to manage it well.

Strategy advice from start-ups to enterprises

For businesses that already run their own marketing but want a fresh view, Elirius offers strategic advice on performance marketing. It says it advises companies from start-ups through to large enterprises, and it frames the advice as a way to improve results rather than as a replacement for an in-house team.

Training for in-house teams

Some clients want to learn the work themselves. Elirius teaches them how to plan social media advertising and Google Ads in-house, so the business can run those campaigns itself and aim for a profitable return without an agency.

Experience and approach

The agency reports more than 10 years of experience in performance marketing and says it knows how the platforms work. It states that it has held Facebook advertising certification for longer than most of its peers, presenting this as a record it is proud of. Clients, the agency says, value its flexibility and speed, and it points to its case studies as the clearest way to see how performance marketing has affected client results.