Cubed

Cubed is a marketing analytics platform built on proprietary machine learning. It joins up data from many devices to show how customers interact with a brand, and it supports paid search and SEO decisions.

Services

• Attribution and analytics: a single dashboard of customer interactions, linked across devices with sync IDs.
• PPC bidding: bid recommendations that help target customers at the right stage of their purchase journey.
• SEO strategy and tools: keyword and page prioritisation, plus tracking how search demand changes for a sector.
• Reporting: reporting across all marketing activity, including above-the-line channels.

Customers and markets

The copy names Lovehoney Group as a client, where the platform powers PPC spend.

Key facts

• Basis: a proprietary machine-learning data platform
• Client named: Lovehoney Group