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Online retail conversion optimisation service that targets specific shopper groups to lift store revenue

BrandLock is a conversion optimisation service for online retailers. It focuses on shoppers who are often overlooked, sorting them into groups by behaviour and improving their experience so more of them complete a purchase.
The company focuses on enterprise e-commerce brands. Case studies name fashion, footwear, beauty, golf equipment and health retailers, including Cartier, Topshop, Murad and Cosabella, and report gains in conversion and online revenue.
Profile written by TrustList from the business's own published information, Oct 2026.
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