HomeCare Marketers

HomeCare Marketers is a digital marketing company that works only with home care and home health care agencies. It aims to bring in more referrals, enquiries and clients through online channels.

The team describes itself as made up of marketing consultants who concentrate on the home care sector rather than general business.

What HomeCare Marketers does

• Website design and development: builds sites for home care agencies so prospective clients can find them.
• Search engine optimisation: researches the terms people use to look for in-home care and works to raise rankings, including Google Business Profile optimisation.
• Pay-per-click and search ads: runs paid campaigns to generate enquiries.
• Social media marketing: reaches audiences across several platforms, including Facebook.
• Reputation management: helps good reviews get noticed by prospective clients.
• Email marketing, content and audience analytics: builds relationships with prospects and shows where marketing spend is working.

Clients

Home care and home health care agency providers, with content aimed at the US market.

Key facts

• Sector focus: home care and home health care
• Also offers: content development and a downloadable guide for agencies