Fred.

Set up in Dubai in 2012, Fred. works as a branding agency, marketing consultancy and design studio. It aims to pair the attention of a small, independent team with the strategic thinking of a larger agency, and describes itself as working alongside clients as an extension of their own staff.

What Fred. offers

• Branding — shaping a brand from its core customer promise upwards.
• Marketing consultancy — strategic advice on how a brand should communicate.
• Design studio work — creative design for brand and campaign materials.
• Multi-channel campaigns — planning and rolling out campaigns across several channels while keeping messages consistent.

Who it works with

Clients range from small start-ups to large multinationals. Testimonials come from a regional marketing director at a risk consultancy, a brand manager at a farming company and the founder of a duty-free business.

Key facts

• Based in: Dubai, UAE
• Founded: 2012
• Ownership: independent