DemandCircle Inc.

DemandCircle Inc. is a demand generation business focused on B2B lead generation. It runs pay-for-performance audience development campaigns that use intent insights and real-time behavioural data, and it aims to cover the whole sales funnel from total addressable market to closed deal.

What DemandCircle Inc. offers

• Custom lead programmes — campaigns built around a client's buyer persona and sales strategy.
• Account-based marketing — outreach concentrated on chosen accounts rather than lead volume alone.
• HQL programmes — higher-qualified leads intended to connect sales representatives directly with likely buyers.
• Data services — contact and account data to support sales and marketing planning.
• Intent-based marketing — targeting prospects according to signs that they are ready to buy.

Who it works with

The company says its clients include publishers, media agencies and technology companies in several countries. It commits to quality and delivery-time guarantees, with campaigns paced steadily over an agreed period and the team adjusting programmes as they run.