Brand Events

Meetings, incentives, congresses and corporate events at home and abroad are the work of this events and communications agency, which writes to its clients in Spanish. It says its experience in events and communication lets it build a complete proposal that brings out what is different about each client and meets their overall strategic goals.

More than finding a venue

The agency stresses that it goes further than booking a space and hiring suppliers. Each proposal is designed around market segmentation, the client's business indicators and what it calls the emotional return, meaning how the audience feels about the event afterwards. It offers full support to reach objectives and to measure the promotional return.

Destination management and incentive travel

As a destination management company it organises incentive trips and corporate kick-off meetings. It says it seeks new destinations and unusual proposals so that a trip is a memorable sensory experience for the people taking part.

Events of any size and format

Its range runs from private celebrations to corporate events in unexpected locations, adapted to every kind of public. The agency lists employee conventions, trade fair stands, client parties and press presentations among its experience. One client from the pharmaceutical sector praises the way the agency keeps up with its industry's code of ethics, and the firm says it treats each party to a project separately, which matters when the audience and the paying client are not the same.

Communication plans

Public relations is a second pillar. The agency prepares integrated communication plans covering PR campaigns, advertising, print production, online marketing and social networks. Its public relations work is described as securing strong news coverage and good attendance at presentations and press conferences.

Values

The firm describes its values as innovation, creativity and the latest world trends, effectiveness and excellence as a way of working, and commitment, dedication and resolve when a client has a need. Some of its client relationships are said to date back to the late 1990s.

Brand Events is an events and communications agency that writes in Spanish and works nationally and internationally. It plans corporate meetings, congresses and incentive travel, and designs each event around the client's audience, business goals and the emotional impact wanted.

Services

• Meetings, incentives and congresses: corporate events in Spain and abroad.
• Destination management: incentive trips and company kick-off events in new destinations.
• Bespoke events: private celebrations and corporate events in unusual venues.
• Communication plans: public relations, advertising, graphic production, digital marketing and social media.

Customers and markets

Clients include technology, telecoms and pharmaceutical firms, which mention employee conventions, incentive trips, trade fair stands and client parties. One testimonial from a client dates the relationship to 1997, and another refers to pharmaceutical industry ethics rules.

Key facts

• Languages: Spanish site
• Coverage: national and international events