Access China

Access China is a communication and marketing company that helps Australian organisations reach Chinese consumers. It positions itself as a practical guide through the language, cultural and information barriers that foreign firms meet when entering the Chinese market.

Services

• Brand promotion in China: communication and marketing aimed at Chinese consumers.
• Market planning: assessing the market environment, risks and the media landscape before entry.
• Preparation: checking that a company's products and strategy fit the target market.
• Integration: bringing planning and preparation together into a working presence.
• Export guidance: a four-step process for exporting to China, from planning to ongoing support.

Who it serves

The company works with Australian organisations and foreign businesses seeking trade, investment and co-operation opportunities in China.

Key facts

• Clients: Australian organisations
• Target market: China