Artics

Artics, also known as Artics Internet Solutions, is a performance marketing agency based in Moscow. It has spent more than twelve years planning digital campaigns and driving sales for clients in Russia, with a separate focus on marketing for mobile apps. It combines media buying with analytics and in-house creative production.

Services

• Multi-channel campaign planning: strategy and planning across local digital media, data platforms and ad networks.
• Search and contextual advertising: paid search campaigns tuned to turn visitors into customers.
• Mobile app marketing: performance-led promotion for apps under the Artics Mobile Solutions name.
• Telegram Ads: campaigns run through its partnership with Telegram's ad platform.
• Analytics and testing: campaign analysis, usability audits, A/B tests and multi-touch analysis.
• Creative production and reputation work: ad and corporate design, reputation management and social CRM builds.

Who it serves

The agency works with brands advertising in Russia, buying media both directly and through real-time bidding. Testimonials come from travel search firm KAYAK and online retailer Ozon.

Key facts

• Based in: Moscow, Russia
• Experience: more than 12 years
• Own technology: AdTrack, a campaign planning and optimisation tool
• Partnership: Telegram Ads