Higgsfield

Higgsfield is a generative media company that turns text and images into finished video and still images for advertising, entertainment and online creators. It is headquartered in San Francisco and says it keeps deep roots in Kazakhstan through Astana Hub, the country's technology park. The company reports more than 40 million users in 238 countries and territories, with the United States as its largest market and Europe as its largest region by usage.

What it does

Higgsfield describes its product as a production layer that sits around image and video generation models rather than a model of its own. That layer adds workflow tooling, cinematic camera controls and automated production systems, so one campaign concept can be turned into many variants; the company says up to 100 ad variants per concept. A developer offering, the Higgsfield API, gives one asynchronous interface to more than 50 image and video models. Higgsfield Academy, its learning platform for AI filmmaking, says more than 150,000 creators have completed lessons. The company runs on NVIDIA GPUs and uses NVIDIA Dynamo to serve custom inference workloads on its own infrastructure.

Who it serves

It names three markets: marketing and advertising, entertainment, and the creator economy. Brands and agencies use it to produce and localise campaign creative at volume, and the company says revenue under contract from business customers has risen tenfold since June 2026, with enterprise revenue growing more than 100% month over month.

Funding

In August 2026 DST Global led its Series B, with Goldman Sachs Alternatives, Tribe Capital, AI Capital Partners, Smash Capital, GFT Ventures and Valor Capital taking part. On 23 October 2026 the company announced an extension with new investment from TCV and NVIDIA, without stating the amount. It says it passed $1 billion in annualised revenue run rate in September 2026, 18 months after launch.

Key facts

Headquarters: San Francisco, California, United States Other base: Astana Hub, Kazakhstan Co-founders: Alex Mashrabov (chief executive), Yerzat Dulat, Mahi De Silva Users: more than 40 million, as stated by the company Investors named: DST Global, TCV, NVIDIA, Goldman Sachs Alternatives, Tribe Capital, AI Capital Partners, Smash Capital, GFT Ventures, Valor Capital Founding year and headcount: not stated