GravityLab

GravityLab is a Salesforce consulting partner based in New Zealand, with clients across Australia and New Zealand. It looks at process, people and technology together, aiming for outcomes that can be repeated and scaled. Its site now also promotes AI work alongside Salesforce.

What GravityLab offers

• Strategy — a clear direction and the reasoning behind what a client should do.
• Process design — mapping objectives, steps, outputs and measures along the customer journey.
• CRM and technology — building a CRM experience that links people, information and action.
• People enablement — giving staff the insight and tools to adopt changes.
• AI readiness assessment — a review of a firm's AI adoption and organisational readiness.

Who it works with

A published case study covers a New Zealand hotel-booking software company that needed sales, marketing and accounting tools joined up for global teams. The firm also says it gives most of its profit to a charity working against child trafficking in South East Asia.

Key facts

• Based in: New Zealand
• Regions served: Australia and New Zealand
• Platforms: Salesforce and Xero integration