Koolbrand

Koolbrand is an agency for advertising, branding, packaging and marketing with offices in Vigo, Buenos Aires and Miami. It says it has worked for more than twenty years and has created projects for over a hundred brands, with dozens winning awards.

What Koolbrand offers

• Brand strategy — audits, positioning, architecture and messaging.
• Brand creation — identity, naming, packaging and visual systems.
• Marketing — consumer research and campaigns, including direct marketing.
• Lean innovation — workshops to draw out a company's creativity, plus product ideation and packaging design.
• Communication — graphic design and websites.
• Growth — a service line named Koolgrowth that measures and scales brand results.

Who it works with

Food, drink and consumer brands are prominent in its portfolio, including seafood and packaging clients in Spain and Chile.

Key facts

• Offices: Vigo, Buenos Aires and Miami
• Experience: more than twenty years, as stated
• Method: a five-phase brand process