Kleidon

Akron, Ohio, is home to Kleidon, a marketing communications and public relations agency serving brands and organizations in Cleveland and the surrounding region. The agency's method is to build marketing on one clear message and a steady image, so customers hear the same story whichever channel they use.

Strategy, message and brand image

Kleidon's work starts with a plan. It treats a brand's image and message as work that goes well beyond logo design, and it argues that a company should be able to explain what it does clearly to its own team before it can tell customers. Strategies are built around the audience, with a multifaceted approach that can include marketing automation, aimed at generating more calls and emails.

Web, social media and content

The agency designs and refreshes company websites, manages social media accounts and writes content and marketing materials. Its social media work covers content and account management, and its content development produces the copy a client needs across channels.

Print, advertising and public relations

Print design covers brochures and other printed materials. Advertising and branding work delivers campaigns, and public relations includes media relations and messaging for clients that want their story in the press. Email marketing is also on the service list.

Brands, nonprofits and a podcast

Kleidon's clients include brands and nonprofit organizations that want a consistent message. The agency also hosts a marketing podcast called Three for Three, with episodes that feature guests from other businesses.