Healthcaremailing

Buyers who want to reach doctors by email, post or phone can license physician lists from Healthcaremailing, which says its database covers close to a million physicians.

What the database holds

The company says the database contains about 985,000 physician records, each with an email address and, where available, phone and postal details. Physicians are grouped by specialty. The lists the company describes include internal medicine, cardiology, psychiatry, obstetrics and gynecology, neurology, family medicine, radiology, pediatrics, anesthesiology and emergency medicine.

Lists can be filtered by specialty, practice type, hospital affiliation, location, licensing state, patient count and years of experience. Professional identifiers such as NPI numbers, DEA, UPIN and state license numbers can be added where they are held. Data is supplied in spreadsheet, CSV or text formats, and custom lists can be built for a particular campaign.

Lists by specialty

Each specialty list carries its own count. The company says its internal medicine list is pre-packaged for marketers but can also be customized to a business's particular needs. Buyers can ask for counts by location or specialty before they decide what to purchase, which lets a campaign be sized before any data changes hands.

Compliance and data ownership

The company says its lists follow the CAN-SPAM Act and the EU General Data Protection Regulation, and that buyers own the data they purchase. It describes its contacts as validated, offers replacement contacts for hard bounces, and says it offers personal help by phone or email. It also describes its phone numbers as Do Not Call compliant.

Who buys the lists

The company names healthcare marketing teams, drug and device makers, physician recruiters and continuing medical education organizations as its users. The uses it lists are sending messages about new products and medical services, recruiting physicians for employment, and promoting continuing education and other medical events.