Havas Chicago

Havas Chicago is the Chicago agency of the global Havas group. It says brands succeed when they matter to people, and it applies that idea through a strategic framework called Meaningful Brands.

Services

• Brand strategy: planning built on the Meaningful Brands framework, which rates value through functional, personal and collective benefits.
• Creative campaigns: advertising and communications work for clients.
• Cultural partnerships: access to music, television, gaming, publishing and ticketing businesses in the wider group.

Who it serves

The agency serves brands seeking growth through meaning, and it says it aims for a diverse working environment for staff and partners.

Key facts

• Based in: Chicago
• Parent group: Havas
• Research: an annual study covering 91,000 people in 10 markets
• Leadership roles listed: president and chief creative officer, chief strategy officer