Haft2

Haft2 is a Toronto brand and design agency founded in 2004. It describes itself as a colour authority for branding and works mainly with organisations that have a social mission.

What Haft2 offers

• Brand strategy: positioning, naming, tone of voice and brand architecture.
• Visual identity: logos, typography and colour systems with usage guidelines.
• Colour strategy: forecasting of colour trends and colour-led design.
• Digital design: mobile-first websites, app and interface design, and social campaigns.
• Animation: motion work as part of brand identities.

Customers and markets

Clients shown include the Hamilton Philharmonic Orchestra, Grand Erie Public Health, the Mastercard Foundation Africa Growth Fund and Miami City Ballet. The agency also runs an Indigenous internship programme.

Key facts

• Based in: Toronto, Canada
• Founded: 2004
• Experience: over twenty years in operation