
HyperGrowthCEO


If you're paying an agency based on time and not deliverables, you've incentivized them to take longer and charge you more Our clients pay us to be successful on their behalf, not just busy
Making new stuff is what being creative is all about If we waited for someone else to figure it out, it wouldn't be new or creative We'd rather channel our entrepreneurial spirit, roll up our sleeves and make it happen
Anyone with kids will tell you the naughty ones get all the attention Same is true for brands who break the rules or conventions of their category We've simply mastered knowing which rules to break and which to follow
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Though none of us here have ever been firefighters, we find ourselves in an industry in desperate need of their values You’ll find working with us to be transparent, open and refreshingly honest We believe unconventional thinking leads to transformative ideas and that relationships, character and trust will always trump buzzwords, politics and bravado We are bound by a work ethic that demands our best in all things and unified by the shared belief that doing the right thing will always be the best thing
Prior to becoming Firehouse’s Executive Creative Director in 2007, Tripp’s award-winning career included stops at The Martin Agency, Riney & Partners, Fallon NYC and GSD&M, working on celebrated brands such as Mercedes-Benz, Wrangler Jeans, United Airlines, Time Magazine and Land Rover, to name a few Over the years, Tripp has collected Cannes Lions, D&AD Pencils, EFFIE Awards and produced one of USA Today’s Top 100 Super Bowl Commercials of all time Under his creative leadership, Firehouse has been recognized by The One Show, The Webbie Awards, Communication Arts, The OBIES and was named AdAge’s Southwest Small Agency of the Year in 2010 Tripp also spends some of his spare time restoring old Land Rovers, and then paying someone else to do it correctly
When we say that Erica is a driven, motivated and organized person, we’re not just blowing smoke She’s the kind of person who makes normally driven and organized people feel like sofa-surfing slackers From running multi-unit brands like Texas Dairy Queen, Nothing Bundt Cakes and Baxter Auto to translating brand strategies across national, local and promotional levels, she does it all with the style, grace, flexibility and work ethic you’d expect from a former professional ballet dancer In fact, she may be the only person at Firehouse who can, quite literally, bend over backwards for our clients
Megan has 15 years experience and a wealth of knowledge and expertise in production for print, OOH, digital and broadcast Megan also led the charge in developing and implementing a new agency process for Firehouse that allows for efficiencies to better manage client projects But on top of being the most organized person in the agency, Megan is also the keeper of the Firehouse culture, helping to meticulously plan every major event we’ve had since the day she arrived
When you can draw upon 20+ years of advertising and marketing experience like Emily can, there’s virtually no challenge she hasn’t faced Whether it’s her extensive CPG, retail or B2B experience on both the agency and brand side, or her passion for understanding consumer attitudes and behaviors, Emily’s ability to navigate her clients to great success is a hallmark of her impressive career Less impressive, however, is her musical ability This is plainly evidenced by her acoustically talented husband and two children relegating her to tambourine duty during family jam sessions
Since beginning her career in the audit department of a Big 4 public accounting firm, Marla has gone on to become a CPA and held a number of positions as both financial controller and consultant And while she insists that “being boring is an amazing trait” for her position, it’s hard to reconcile that with her participating multiple times as a cyclist in the “Hotter ‘N Hell Hundred” bike race Every summer In Texas Somehow also being a “cat and crossword puzzle lover” doesn’t seem to balance that one out
Tara believes every project can be improved with a well-formatted spreadsheet and color-coding system—that love of organization probably has something to do with being an Air Force brat Given her impressive amount of agency- and client-side experience, she brings a much-welcomed balanced perspective to whatever you put in front of her Brands like Nike, Lennox, The United Methodist Church and AmeriSourceBergen have benefited greatly from a steady dose of Tara Outside of the ad world, Tara is prone to fits of adventurous travel (again, Air Force brat) and selflessly donating her time to cancer patients in need of a supportive sounding board
At the end of the day, we want to do work we believe in for brands we believe in When that happens, success tends to follow
in the world is advertising “The first campaign they did for us, I can still remember, it gave me goosebumps Go on Instagram and search #theworkisworthit We were blown away ”
“Firehouse developed a strategy that breaks from so much of the usual crap in our category The work they’ve done gets away from being purely functional and speaks to our customers on an emotional level Not easy in the HVAC world ”
“This is a team I can count on for anything Their ability to juggle 23 car dealerships across multiple OEMs is a testament to their organization, integration, communication and process "
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