FEEL

FEEL is a boutique creative agency that specialises in creating, launching and managing brands. It works from Dubai and Abu Dhabi and has served both large organisations and start-ups since 2008. Its position is that a brand involves much more than a logo.

What FEEL offers

• Brand creation — building identities from the earliest stage.
• Comprehensive brand programmes — full programmes to revitalise a business.
• Collateral — individual pieces designed to reach the right audience.
• Brand deployment and management — carrying a brand through and protecting it over time.
• Logo design — offered as one part of wider branding work.

Its process is described in four steps: observe and think, think and create, create and execute, execute and protect.

Who it works with

Clients are located across the Middle East, Africa, Europe and the UK.

Key facts

• Based in: Dubai and Abu Dhabi, United Arab Emirates
• Founded: 2008
• Type: Independent boutique agency