Eggfirst Advertising and Design Pvt Ltd

Registered as a private limited company in Mumbai, India, Eggfirst Advertising and Design Pvt Ltd combines advertising with design work. It presents itself as a place where intelligence and creativity come together to deliver integrated solutions for brands. The company was founded in 2004 and describes its advertising as incisive and strategic, shaped for the needs of new audiences.

Integrated brand solutions across channels

The company's work combines advertising with digital marketing and design. Its site describes a complete range of mainstream advertising services alongside digital solutions, and it says these are brought together so that a brand's message is consistent across the channels it uses.

Brand narratives for semi-urban and rural India

Its stated mission is to bring brands nearer to audiences outside the big cities, with narratives that reflect what those audiences aspire to. The site presents this as a core part of its identity, under the heading Bharat at the core, with a focus on impact at scale.

Brand films and case studies

The company produces brand films and publishes case studies of its client work. The case studies show campaigns for a bank, a fashion label and a health insurer, among other consumer brands, and they are used to show how the agency approaches each brand's challenge.

Indifirst marketing suite

The company offers a marketing suite called Indifirst, which the site describes as exclusive to the agency. It is presented as one of the tools the company uses to bring together its advertising and marketing work for clients.

Awards and recognition

The company lists a series of awards it has received, covering social advertising campaigns, storytelling, branded content, influencer marketing and rural marketing. The company presents these as recognition from the industry for its creative work for clients in several sectors.

The name and the company's approach

The company explains that its name was chosen in 2004 to express a conviction about getting started and taking a position, rather than waiting on the fence. It says this idea of acting with conviction still guides how it works with its clients.